With Instagram on the rise as a news source for audiences, publishers are asking a simple yet critical question: When is the best time to post on Instagram? We reveal hourly…
In the last several months, the COVID-19 pandemic has changed our lives, disrupted our daily routines and raised major questions…
Only a few years ago, Facebook dominated the social media landscape. Fast forward to 2020 and while Facebook remains the…
While Facebook remains the staple of most publishers’ social media strategy, many publishers are now tapping into the potential of…
2020 has been an extraordinary year for news so far, with certain breaking stories upending and dominating worldwide media in…
This article was developed in collaboration with Chartbeat. Social media has been a significant source of traffic as the global…
It has never been more critical for publishers to save costs. Fortunately, certain strategies can be implemented in just weeks to help publishers…
To support its ever-growing social presence and to increase website traffic, Meltygroup needed to post more content on social media…
Which countries saw the greatest gains (or the biggest losses) in social traffic? We analyzed more than 700 publisher websites…
Facebook’s Preferred Audience feature lets publishers use interest tags to help prioritize their posts for readers with specific interests. But…