How well does your Facebook Page perform? The question resonates with publishers around the world looking to maximize social media…
Ever since Echobox was founded, we always ask ourselves how we can best use our expertise in data science and…
When Facebook and Instagram — along with several other Facebook-owned services — suffered the most severe outage in the company’s…
Growing your traffic on Facebook is one of the key planks in a successful social media strategy, but it’s easier said than done. Facebook remains the single most important source of social media traffic for publishers…
Let’s talk about emojis. Emojis are divisive; subject to polemics about the dumbing-down of language, or hyped as the next…
In the first of our two-part look at digital subscription strategies, we underscored the importance of habit formation in driving digital subscription growth.
In February of this year, The New York Times reported having reached an astonishing milestone: across print and digital, The…
As publishers’ social media strategies broaden to incorporate more platforms, understanding the dynamic patterns of social media usage is key…
Toward the tail end of 2020 we asked publishers across continents and content verticals to reflect on that momentous year…
With the rise in prevalence and popularity of image- and video-centric social platforms, many publishers are incorporating different content formats…