If you’re sending newsletters or marketing emails, you’ll probably have done some kind of email segmentation. But what exactly are its benefits? And what are its limitations? What is email segmentation? Segmentation takes that big list of subscribers you have and lets you break it down into groups. And with these groups, you can make
Newsletters remain a focus of many publishers. But crafting compelling newsletters and managing email blasts can be time-consuming. That’s where…
Among the most significant social media events of 2024 is the growing number of people leaving X. And the major…
Email journeys is our latest feature for Echobox Email in a year packed full of them. Simply put, journeys allow…
Update, December 11th 2024: In the last month or so, publishers have seen a return to falling Facebook traffic, impressions…
Some of the largest publishers in the world have a problem when it comes to optimizing their newsletter email performance:…
A version of this article was first published on the INMA blog If you’re suffering from low engagement on…
Looking for CrowdTangle alternatives? With the popular social media monitoring solution shutting down on August 14th, many publishers are looking…
We’re excited to announce the release of our brand new social media monitoring solution: Echobox Benchmarks. Social media monitoring and…
Social media automation is an important tool for Kraków, Poland-based Tygodnik Powszechny, a small magazine with an impressive reputation…