Keeping up with the latest trends in how people consume news and content is an ongoing challenge for Audience Development…
According to G2, there are currently more than 200 social media management platforms on the market. Most of these tools…
It’s not easy to stand out among the hundreds of social media tools out there. But a handful of companies do manage to beat the crowd…
Announcing a special offer for Pulitzer Prize winners For news publishers, there’s one award that stands apart from the rest…
Over the last four months, we’ve analysed the viewing trends for almost 13,000 news articles about Brexit published by 35 of the UK’s leading news publishers…
In our latest study we analyse the effect on publishers’ traffic from Facebook when they start using data-driven optimisation to…
In our latest data deep-dive we analyse the effect of Facebook’s decision to de-prioritise news content earlier this year, and…
In our latest data deep-dive we analyse three years of data to show that publishers tend to become less active…
McKinsey is becoming a prolific signposter of automation trends, so we thought it both timely and important to highlight the…
There is little doubt that Angela Merkel will emerge victorious from Sunday’s German parliamentary elections. However, our big data model, which…