How do image overlays affect CTR?
Discover how image overlays can impact organic Facebook post performance
Image overlays are a widely used tool in paid advertising. By overlaying text such as a brand name or product info on an image, businesses are able to entice and inform consumers in a punchy, visually arresting manner.
But how do image overlays perform on organic Facebook posts?
In our latest white paper, we take a look at how image overlays can impact organic CTR on Facebook to help you increase performance in a simple and cost effective way.
- Can image overlays be used to impact CTR?
- Examples from industry-leading publishers
- Recommendations for effective use of overlays