An important measure of social media performance for businesses is click-through rate (CTR), or the rate at which readers click on an organic social media post through to a business’ website…
Learn how to maximize your referral traffic by adopting a data-driven resharing strategy. Watch this webinar exclusively for publishers on how to reshare…
Echobox is a feature-rich content distribution platform that’s evolving all the time — we’re constantly adding functionalities designed to enhance…
In June of 2022, The Verge reported that an internal memo had circulated at Facebook, telling its staff to “make…
Many email marketing platforms and email automation solutions exist today. But how do they stack up in terms of performance? …
In this week’s Roundup: the latest on Elon’s Twitter trial, a case at the Supreme Court that could rewrite the…
Sistema Brasileiro de Televisão (SBT) is one of Brazil’s biggest broadcasters and one of the largest in South America, with 114 television stations and over 6,000 employees.
In this week’s Roundup: Has LinkedIn’s secret experiment cost you a job? Why is the vote for the leader of…
Instagram is one of the best social media platforms for gaining brand exposure, with a huge number of predominantly young users spread across the globe…
Why do brands use LinkedIn as a social media platform? Traditionally, most businesses viewed LinkedIn as simply a convenient way…