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Echobox Case Study

SBT saves 70 hours a week with Echobox

How does SBT simplify a complex, decentralized workflow and increase Facebook impressions by over 50%?

Sistema Brasileiro de Televisão is one of Brazil’s largest TV broadcasters with a sizeable online following across social media.

With a decentralized social strategy, staff from across the company regularly post a high volume of content, averaging over 100 pieces a day. SBT turned to Echobox’s AI-powered automation to streamline this process and ensure coordination across the business.

Learn how SBT leveraged Echobox’s technology to achieve strong performance growth in only a short period of time, whilst saving hours every day.

  • 25% increase in daily clicks
  • 61% increase in overall daily organic impressions
  • 14 hours saved per day
    “Echobox increases our reach and saves us valuable time. It’s a great resource”
    - Rodrigo Hornhardt, Journalism Integration and Planning Manager at SBT