Melty triples traffic from social media with Echobox
Learn how France’s leading millennial media group grew Facebook traffic while saving 2 hours per day on social media.
To support its ever-growing social presence and to increase website traffic, Meltygroup needed to post more content on social media, and to post more frequently. But determining which content to share, of the hundreds of articles produced each week, was time-consuming for the team.
Meltygroup required a solution that would take the guesswork out of content curation and finding optimal posting times, and that would save time by automating the creation and publication of posts across multiple social pages.
Download the case study to learn how Meltygroup used Echobox to save more than 2 hours per day and significantly grow social traffic.
- 3x growth in portion of traffic from social media
- +20% increase in daily pageviews from Facebook
- +2hrs time saved per day on social media publishing
“Echobox allows us to post, in an intelligent manner, a subset of the diverse content we create every day, and provide our audiences with the best possible experience of the Melty brand on Facebook.”
– Rémi Laforce, Head of Editorial at Meltygroup