Echobox Case Study
Grupo Clarín’s Todo Noticias automates 88 hours
of work per day
How does TN save the equivalent of 11 employees in time per day while boosting pageviews by 29%?
Owned by South American media conglomerate Grupo Clarín, Todo Noticias (TN) is part of Artear, one of Argentina’s largest and most well known television networks. Broadcasting to millions around the clock, TN also boasts one of the most viewed news websites in the country. But with a robust social media presence to maintain across platforms, TN’s social media team had little time left for content creation and optimization.
Discover how TN adopted intelligent automation to gain the equivalent of 11 full-time employees in time each day, boost pageviews and engagement, and uncover precious insights to inform its social media strategy. Read the case study now!
- 11 full-time employees equivalent saved with automation
- +29% increase in total pageviews
- +32% engagement on Twitter
“Echobox is a necessary tool for any journalistic organization worldwide that wants to maintain a presence on social networks.”
- Federico Aikawa
Social Media Lead at Todo Noticias
Social Media Lead at Todo Noticias
