Echobox Case Study
Brit + Co cut newsletter creation time by 89% with Echobox
How did Brit + Co transform their newsletter workflow while increasing performance?
One of America’s largest lifestyle media brands, newsletters are a fundamental part of Brit + Co’s business model, from audience engagement to revenue generation from affiliate links.
But they faced to key issues: low engagement and a heavily manual workflow.
Learn how Brit + Co used Echobox Email’s AI-powered automation to solve both of these issues at the same time.
- 89% reduction in time spend on newsletter creation
- Around 50% increase in open rates compared to previous solution
- Set it and forget it workflow
“What we wanted to create was a situation where you can set it and forget it. We needed to help take some of the workload off of our small team. Echobox has really helped in that way.”
- Jemal Swoboda, VP of Product & Growth at Brit + Co
