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Echobox Case Study

Groupe Sud Ouest grows subscriptions almost 400% in 10 months with Echobox

One of France's largest publishers sees incredible subscription growth with Echobox AI and automation

Groupe Sud Ouest (GSO) are a regional giant within French publishing, with 24 independent brands serving around 1.5 million readers.

For GSO, increasing subscription revenues was a major business goal. This meant scaling their newsletter offering. But with a variety of smaller editorial teams and a cumbersome manual workflow, achieving this scale proved impossible.

Find out how GSO leveraged Echobox’s automation and AI capabilities to more than double the number of newsletters it sends and achieve rapid subscriber growth in less than a year.

  • Almost 400% increase in subscribers
  • 80% less time spent on newsletter creation
  • Fantastic ROI
    “We’ve seen about 30% of the subscriber growth that we achieved in 10 years with our previous email solution in just 10 months. Echobox has definitely been a big part of that.”
    - Aurélien Robert, CRM & Loyalty Manager at Groupe Sud Ouest